A UCLA study reveals that Gen Z viewers prefer relatable and authentic media, showing a significant decline in interest for sexual content. The report indicates that 59.7% of Gen Z wants more friendship-focused content, while 48.4% feel there is too much sexual content in modern media. This trend, termed 'nomance', aligns with a decrease in sexual activity among teenagers. The study suggests that young audiences are still engaged with films and eager to discuss them, despite a preference for platonic relationships over romantic ones. Teljes cikk (Euronews.com)