What is personalised pricing and could it be making your holiday more expensive?
Forrás:
Euronews.com
26 napja
The article discusses the concept of personalized pricing in the airline industry, particularly in relation to booking flights to Disneyland. It explains how airlines may use personal data and AI to set prices based on individual customer profiles, contrasting this with dynamic pricing that adjusts based on external factors. The piece highlights recent controversies surrounding Delta Air Lines' plans to use AI for pricing, raising concerns about transparency and privacy. It also provides tips for consumers to avoid personalized pricing when booking travel online. Teljes cikk (Euronews.com)