The travel sector has seen a resurgence in private equity (PE) deals, driven by post-COVID recovery and increased travel demand. In Q2 2024, 14 PE deals worth $822.9 million occurred in Europe, with significant investments in hotels and tourism. Factors such as favorable demographics, a shift towards luxury travel, and constrained supply in prime locations are fueling this trend. However, challenges include balancing cost-cutting with service quality, navigating regulations, and potential loss of brand identity during acquisitions. Teljes cikk (Euronews.com)