Zagreb's Christmas markets, known as Zagreb Advent, are a significant economic boost for Croatia, attracting tourists outside the summer season. The markets feature diverse themes, food, and entertainment, making Zagreb a competitive destination in Europe. Despite its recent establishment, Zagreb Advent has seen substantial growth in visitor numbers and economic impact, although it still trails behind more established markets in cities like Cologne and Vienna. Croatia aims to develop year-round tourism, leveraging its gastronomy and cultural events. Teljes cikk (bbc.com europe)